Services / SEO & performance
Fixes that live in the code, not in a monthly report.
Technical SEO, clean markup, and speed work you can verify. We are engineers rather than a reporting agency — the deliverable is a faster, better-structured site, and the evidence is in your own Search Console.
Proof we migrated this site off WordPress and mapped every indexed URL to its new home.
- 2020founded · New York, working globally
- 47products shipped
- 10+in-house team, one team end to end
What technical SEO fixes here
The technical foundations that decide whether your content ever gets a fair hearing.
Technical SEO audits
Crawl, index and render checked properly — the faults that quietly stop good pages from ranking, found and listed with fixes.
Core Web Vitals & speed
Real speed engineering by shipping less: fewer scripts, right-sized images, self-hosted fonts, nothing render-blocking on the critical path.
Migrations & redirects
Moving a site without losing what it earned. Every old URL mapped to its new home and verified as a real 301, not a soft 404.
Structured data
Schema that describes what a page actually is, so search engines can present it properly instead of guessing.
Information architecture
Pages that match what people search for. An anchor on a shared page cannot rank; a page can. Often the highest-value fix on the list.
Measurement
Search Console and analytics set up so you can see what changed, and so the next decision is based on data rather than opinion.
Is this the right kind of help?
When technical work pays
You get impressions but almost no clicks, you moved or rebuilt and traffic fell, your site is slow on mobile, or you rank on page four for terms you should own. All measurable, all fixable in the code.
When the problem is demand, not the code
If nobody is searching for what you sell, technical SEO cannot manufacture demand — you need a different channel, and we will say so. And if you want someone to publish twenty articles a month, that is a content agency, not us.
An engagement like this
Our own Search Console showed tens of thousands of US impressions a quarter for terms like “react development company” and “saas software development”, at an average position in the thirties and forties — and almost no clicks. The audit found why: those practices existed only as anchors on one shared page, and an anchor cannot rank. Each got its own page, with the canonical tags and redirects corrected. That is the work, done on ourselves first.
Four steps, no theater
Same four steps whether it’s a website, a mobile app, or an integration. The scope changes; the process doesn’t.
01
Listen
NDA first, then plain-English discovery: your problem, your users, your numbers.
02
Plan
Research, a proposal you can repeat back to us, and an honest estimate.
03
Build
Agile cycles with working software you can click — not status decks.
04
Ship
Rigorous testing, launch, and a handover that survives a code review.
We’re a New York studio with a standing in-house team of 10+, working with clients globally. You’ll talk to the people who write the code.
Questions we hear a lot
Do you guarantee rankings?
No, and treat anyone who does with suspicion — nobody controls Google’s index. What we can commit to is the work that is actually within our control: the technical faults fixed, the speed measured before and after, the structure corrected. Those are verifiable. A ranking promise is not.
What is "technical SEO" as opposed to content?
Everything that decides whether a search engine can crawl, understand and trust your site: status codes, redirects, canonical tags, sitemaps, structured data, page speed, mobile rendering. It will not make thin content rank, but broken technical foundations will stop good content ranking.
We migrated and lost traffic. Can you help?
That is a specific and fixable problem: usually missing redirects, canonical tags pointing at the wrong host, or a crawler being blocked. We audit what the old site ranked for, map every URL to its new home, and verify each one returns a real 301. We have done exactly this migration ourselves, on this domain.
Do you write content?
We advise on what would be worth writing based on what you already get impressions for — which is usually a much shorter and more useful list than an agency keyword dump. We are engineers, so the writing itself is better done by you or a specialist who knows your field.
How is the work reported?
In your Search Console numbers, not ours. Impressions, clicks and position for the pages we touched, before and after. If a change cannot be measured, we say so rather than claiming it worked.
Often the same conversation
What do your numbers actually say?
Share your Search Console access and we’ll tell you what is broken and what is worth fixing — free, and in plain English.